Case Study: Complete Tracking Setup for Games Bongo

Games Bongo is a Bangladeshi online gaming top-up platform reaching thousands of players daily.

Games Bongo

Industry: Gaming

Size: 3+

Website: gamesbongo.com

I set up the Pixel and server-side tracking for Games Bongo using Google Tag Manager. It was an amazing experience working on this implementation.

Project Requirements

Implement Meta Pixel through Google Tag Manager
Track ViewContent, AddToCart, and Purchase events
Set up Conversion API (Server-Side)

Project Overview

This project was an exciting opportunity for me as I started it completely from scratch, giving me full control over the entire tracking setup. I began by implementing Google Tag Manager on the website and configuring the essential tracking events for Google Analytics 4 (GA4). After that, I installed the Meta (Facebook) Pixel and configured the required standard events for this project. Below are some screenshots demonstrating the setup and implementation process.

Server Side Tracking

After completing the client-side tracking setup, I moved on to configure the server-side tracking. For the Server-Side Google Tag Manager (sGTM) container, I used Stape.io as the hosting platform and configured Cloudflare to proxy the same-origin path for better data privacy and performance.

Facebook Event Deduplication

As we know, deduplication is a very important part of web analytics to ensure accurate event reporting. After completing all the setup steps, we successfully configured event deduplication for this project. As a result, the website is now fully functional and collecting data with 100% accuracy.

Tamim Hasan is an outstanding analytics expert. He set up my Pixel and Google Analytics from scratch within just two days. Thank you, Tamim — I highly recommend him.

Junayet Al Hasan

Owner